News of 2006
09.10.2006
Rimagine 'In on the picture'
CHRISTOPH Lienke and his business partner Lorenz Wagener are the founders and general managers of Rimagine, a photography company in the Caojiadu Entrepreneur Zone in the Jing'an District.
Some may regard them as trailblazers but they'd rather think of themselves as "gold-rushers." For them, the decision to establish their own business was about both opportunity and challenge.
"I came here because I thought Shanghai would be a land full of surprises and potential," said 37-year-old Lienke. He described it as a gold rush. "I just wanted to be part of it."
Founding the company in 2004, the two Germans are proud of what they have achieved during the past two years.
"Our company serves over 100 customers both at home and abroad including in Japan, Singapore and South Korea. It has processed more than 125,000 images in the past 18 months and it completed photo shoots in more than 50 different cities," said Lienke.
"What's more, we have 18 top-notch photographers, retouchers, producers and support staff." Currently, they own three studios covering more than 1,000 square meters.
"We took nearly eight months to find our ideal place," said Lienke. Having lived in Shanghai for four years they are fully accustomed to life in the city. Wagener, 29, lives in a traditional Shikumen house.
"My neighbors are all local people," he said. "I can get a clearer picture of the city and its people. New things are taking place everyday. It's a dynamic city, intense and interesting," Wagener said with a smile.
So far, they have traveled a lot around the country, including to Guangxi Province, Shaanxi Province, Sichuan Province, Beijing and Hong Kong. " Yunan Province is very beautiful. I was shocked at the scenery. Amazing," said Lienke. Speaking of the future, the two Germans are very optimistic and ambitious.
"We plan to establish a new studio in the suburban area and we hope to expand our company into a chain of companies."
08.09.2006
Rimagine featured on German TV News Channel, N-TV
Rimagine's General Managers Christoph Lienke (left) and Lorenz Wagener on N-TV
Rimagine was recently featured on Germany's leading news channel, N-TV. The camera team visited Rimagines' Studios in Shanghai, interviewed the management team, and recorded various photo shootings as well as the studio operation. The TV crew also followed Rimagines' General Managers to record them socializing with friends in restaurants and other venues later that night.

Watch The Video Clip
28.07.2006
Rimagine featured in 'Handelsblatt'
Rimagine is featured in Handelsblatt, the leading German Commercial Newspaper. The article is a special close-up on our General Manager Christoph Lienke, which reports him as well as Lorenz Wagener as one of the 'few entrepreneurs with success' in China. Rimagine is described as a 'fast growing start-up ' which serves several multi-national enterprises providing high-quality photography solutions. Read the entire article here.
23.06.2006
Rimagine featured in Versandhausberater (GER)
Rimagine was featured in the 'Versandhausberater', the leading German trade magazine for the mail order industry. Readers learn why it makes sense to do product photography directly in China, as almost every company from the mail order industry sources or manufacturers numerous products in China. The main advantages (saves time, costs and frees resources) are explained in detail.
Read the article here.
20.06.2006
Rimagine featured in 'BizShanghai'
Lorenz's article 'Picture perfect Companies' is published in the current issue of Shanghai's leading business magazine 'BizShanghai'. The two page article explains why investing in photography is a good investment and illustrates the do's and dont’s when choosing a photography partner.
Read the article here.
12.04.2006
Rimagine's Booth at German Center
Besides other leading companies like Allianz or Deckel Maho Gildemeister, Rimagine also presents the company and its services with an exhibition booth in the showroom of the German Center in Shanghai. The 12 square meter booth does not only give people an idea about the photography, digital imaging and prepress services of Rimagine, both also featues a live 19 inch flatscreen, showing SeeSpin, the latest 360 degree product animation service.
16.03.2006
Rimagine shoots in Korea and Japan
Austria’s leading industrial agency, Montfort Werbung GmbH, assigned Rimagine for the 5th consecutive time to got to Korea and Japan to shoot for their client DMG (Deckel Maho Gildemeister). In total, the Rimagine photo team photographed at three different companies. On five shooting days, more than 100 stunning images were created. The team photographed machines, office interiors and company exteriors.
25.01.2006
Rimagine launches 'Agency62'
We are proud to launch our latest division Agency62, which represents top international photographers and introduces them to creatives, advertisement agencies and publishing editors in China. We want to bridge between East and West and bring the best of them together. Agency62 currently represents three photographers from France and Germany. Visit the newly launched website at www.agency62.com.
25.01.2006
Rimagine gives speech at Tongji University
Rimagine's management team, Christoph Lienke and Lorenz Wagener, held a speech in front of 30 selected students of the renowned Tongji University in Shanghai. After a general introduction of the company, the students prepared and discussed possible solutions to current strategic questions concerning Rimagine's business model.
19.01.2006
Rimagine featured in 'Wirtschaftswoche'
Rimagine gets featured in the current issue (released Jan. 19) of the 'Wirtschaftswoche', one of Germany's leading weekly business magazines. The article is a profile on Christoph and portrays him besides two other German individuals who work and live in Shanghai.
Read the article here.
07.01.2006
Rimagine shoots for 'McKids'
Rimagine was assigned to shoot for McDonald's new line of Childrenfashion clothes, called McKids. More than 12 young models, including punchy, active and natural ones - red-heads and freckled blondes and brunettes and beautiful African American girls with wild curly hair were all styled and photographed in the Rimagine studios. More than 65 outfits were captured and the photography team took more than 1,100 shots to choose from. The photographs will be used for catalogs, brochures and websites.







