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Happy Chinese New Year!

It’s the time of the year, Rimagine is excited to ring in the New Year of Monkey! We wish our team a fabulous celebration and a wonderful time with their friends and family. For those of you who are based in China, enjoy your holidays and we’ll see you in the new year. Please note that Rimagine will be closed …

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3D Ambiance shots for POVOS.

POVOS, a Chinese kitchen appliance brand recently acquired by our long-term customer PHILIPS, commissioned Rimagine to create a series of 3D ambiance shots showing their latest product launches in a modern, European kitchen scene. After the style of the kitchen was defined, our 3D team customized and computer-generated a kitchen scene specifically matching POVOS’ creative requirements. The actual shoot took …

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Packaging Photography for LAY’S.

A few months back Acorn, a Shanghai-based branding agency focused on packaging design, approached us with an interesting brief to create 10 new packaging key visuals for their customer LAY’s, the famous potato chips brand owned by PEPSI (since 1965). We naturally love packaging photography shoots and instantly jumped at this opportunity. The food stylist we worked with, Roland, had …

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Visual Adaptation for COVESTRO.

ServicePlan Germany, the global lead agency of COVESTRO (formerly Bayer MaterialScience), one of the world’s leading producers of high-tech polymer, commissioned to manage a key visual adaptation job in Shanghai.  To fit the localization needs, our team went through a zealous process of model casting, wardrobe sourcing and fitting, precision shooting as well as granular digital imaging. See the final outcome below compared …

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Print Campaign Visuals for BACARDI.

Bacardi Group, the world’s largest privately held spirits company, just released another batch of print campaign visuals we created in mid-2015 for their awesome-tasting fruit wine–based alcopop brand BACARDI BREEZER. The visuals show VIP Lou Yi Xiao, known from the famous TV series “Love Apartment” (“爱情公寓”) in various settings. The whole production was master-minded by the branding agency EQUANCY with …

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Digital Campaign Visuals for BOSCH.

A few weeks weeks ago, Shanghai-based creative agency Pro-Trend commissioned Rimagine to create six digital campaign visuals being used for an animated online WeChat campaign for their customer BOSCH Home Appliances. The shoot lasted several days and involved lots and lots, and lots, of food styling. We loved the brief from the start, and the team was excited about the …

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Executive Portraits for KOHLER Magazine

We are thrilled to see another Rimagine’s work got published by our client KOHLER! Kohler holds a regular photo contest for all associates worldwide to participate annually, this year happens to be their 35th Annual Associate Photo Contest and the best of show was awarded to Jean Wu, a Project Enginee who is based in Shanghai, China. Rimagine was hired …

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Now Shooting With 50 Megapixels.

We are super-excited to have just completed our first shoot with our brand-new Canon 5DS R, the world’s highest-resolution DSLR. This beautiful piece of equipment creates images with stunning 8,688×5,792 pixel ratio (50MP) and is fully compatible with all previous Canon lenses, something which is important to us as we have always been loyal Canon users since our launch in …

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Packaging Photography for U.K. Retailer.

One of our long-term customers, a leading retailer from the U.K., recently asked us to arrange a packaging photography project for them. The task was to create a series of visuals to be used on the packaging of a new doll house product. Our designated producer arranged the model casting and fitting, set design/building, prop hunting, make-up and styling, photography …

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Image Composition for TANGLE CREATIONs.

We were recently commissioned by TANGLE CREATIONS, a California-based toy invention, manufacturing and distribution company, to create a fun visual of a female model sitting in an airplane while having a good time with their flagship product, the original “Tangle” (sold more then 35 Mio!). As time and budget did not allow to shoot in an actual plane, we photographed …