TONGYI, a leading fruit juice brand in China, commissioned us to create a series of key visuals for their 2016 advertising campaign. Lead Producer for this job was Kyle, who orchestrated the entire crew and shoot from beginning till end. Appointed 4A was Grey Worldwide was in charge of the creative. The photo shoot took place at our Lingshi Road studios, and Kyle worked very closely with photographer Xiao Dong to create the series of stunning shots.
Check out a few of the FMCG Advertising visuals we created below, which will now be used in many months to come. A huge THANKS to the entire team at TONGYI and Grey Worldwide, but in particular to Kyle and Xiao Dong, who worked exceptionally hard to make those several jobs happen – we couldn’t have done it without you 😉 ..
Photographer: Xiao Dong / Kyle
Account: Genie (Rimagine)
Producer: Kyle (Rimagine)
Retouching: LJ (Product) / Ken (Key Visual)