Case Study - Product Photography and Color Changes.
Client Name
Orient8 Limited (UK)
Client Since
2005
Services
Photography
Retouching
About The Client
Orient8 is a UK-based trading company, designing, buying and selling various electronic consumer related products in China such as torches and flashlights. The company mainly sells to the British, French and German mass and DIY-retailer.
Problem
Trading companies sell a small amount of products to a large amount of clients. Therefore, products get ideally presented not in the corporate colours of the competitor of the clients, but in their own-house colours. It was difficult for Orient8 to produce 100s of the same product samples in the same colour.
Solution
Rimagine firstly photographed the latest releases of Orient8 and than digitally changed the color to a big variety of different corporate design colour of the different competitors (see image on the right). Orient8 used these images in their presentations to their customers. The decision makers were pleased to see their potential new product already in 'their' colours, making it easier for Orient8 to make the sell, and getting a professional appearance.
Now, Rimagine photographs the latest Orient8 products on an on-going basis and after the photography, retouches each product according to the desired and pre-defined house colors of the relevant (potential) clients of Orient8.
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